Stockmann's disclosure policy

This disclosure policy, approved by Stockmann's Board of Directors, describes the main principles in accordance with which Stockmann, as a listed company, communicates with the capital markets and other stakeholders.

In its disclosure policy, Stockmann complies with Finnish law, the Financial Supervisory Authority's standards and instructions, and the rules of NASDAQ OMX Helsinki.

The purpose of Stockmann's disclosure policy is to ensure that in order for market actors to be able to establish the price of the Stockmann share, sufficient and accurate information on Stockmann plc and the Stockmann Group is available to them at the same time. The disclosure policy also ensures that publishable information is provided promptly and impartially.

The company's CEO is responsible for the implementation of the disclosure policy. The other members of the Management Team participate where their area of responsibility is concerned. Stockmann's Communications & CSR department, subordinated to the CEO, executes the disclosure policy in practice.

Modes of operation

Stockmann publishes information on its financial situation in accordance with a timetable that is notified in advance. The publication dates for the upcoming financial period are published before the end of the previous financial period. Information on the financial situation, future outlook, profit performance and other similar matters is provided primarily in interim reports and financial statement bulletins. Forecasts regarding future outlooks are expressed in words. If any information concerning these matters that may have a material impact on the value of Stockmann's share is given between the publishing of these quarterly reviews, this information is always published in a stock exchange release.

Financial data are published on the parent company, the Stockmann Group as a whole and its segments. The Group's operating segments are Stockmann Retail, Real Estate and Lindex. Secondary segments are the Group's market areas.

Stockmann's stock exchange releases are approved by the company's CEO.

Stockmann's stock exchange releases are always published in Finnish, Swedish and English. Investor information published on the company's website is published in Finnish, Swedish and English.

Rumours, market assessments and leaks

Stockmann does not comment on rumours circulating on the markets, share price performance, the actions of competitors or customers, or analysts' forecasts, unless this is necessary in order to rectify information that is obviously incorrect. If, however, information that has a material impact on Stockmann's share price is prematurely leaked to the public, the company will publish a stock exchange release on the matter.

Contacts with investors, analysts and the media

On its website Stockmann publishes a list of the analysts that, according to the information received by the company, monitor Stockmann's performance on their own initiative. Stockmann does not publish or distribute assessments regarding the company made by outsiders, such as reviews, consensus reports or newspaper articles. 

Stockmann aims to promptly respond to questions from investors, analysts and the media.

Stockmann arranges investor and analyst conferences in connection with the publication of its interim reports and financial statement bulletins.

Members of Stockmann's management meet representatives of the capital markets and the media. The aim of these meetings is to provide background information on Stockmann and its operating environment. The discussions are based on information either published previously by Stockmann or that is widely available on the market, and no new information that might affect the value of the company's share is disclosed.

Insiders and silent period

Stockmann maintains a list of the company's public insiders. Up-to-date information on the public insiders is published on the Stockmann Group's website. In addition to the public insider register, Stockmann maintains a company-specific insider register. In accordance with a decision made by Stockmann's Board of Directors, the restriction on trading in the company's shares by insiders is 14 days before the publication of the interim report or the financial statement bulletin.

Stockmann also observes a 30-day silent period before the publication of the interim report and the financial statement bulletin. During this time Stockmann does not comment on the company's sales or earnings performance or its future outlook. No meetings with representatives of the capital market will be held during the silent period.

Communication channels

Stockmann uses stock exchange and press releases, financial reports, its website, and meetings and events as the main channels of communication.

Stockmann plc's stock exchange releases are published without undue delay on the company's website, where they are available for a minimum of five years from the date of disclosure. The releases are also stored in a national release archive maintained by NASDAQ OMX.

Crisis communication

A crisis is an unexpected, extraordinary event that seriously jeopardises Stockmann's operations, the fulfilment of its customer promise, or its shareholder value or reputation. Crisis communication is a part of the company's risk management, and its objective is to ensure that the necessary communication measures can be implemented quickly and efficiently in such crisis situations. 

First approved: 17 December 2009 by Stockmann's Board of Directors
Updated: 17 February 2016